Tuesday, November 18, 2008

Top 3 Money Attitudes of the Financial Meltdown

I just read this on The Boomer Consumer Blog....

"a new era of thrift, security and financial responsibility." This campaign is especially significant because it was based upon months of consumer research that identified attitudinal trends that were gathering strength before October's financial meltdown. Among SunTrust's conclusions:

  • Nearly 80 percent of those surveyed would rather be envied for spending wisely than for spending freely
  • 83 percent believe it's not about how much money you have, it's about what you do with the money that you already have
  • Eight in 10 believe that while having more money won't necessarily make you happier, feeling in control of the money you have will increase happiness

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